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My labels lists every label in your account. Drafts are private working copies; published labels are live and reachable through their QR code.

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Label statuses

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Before you publish

Run through this checklist on every draft:
  • Wine identity and producer details are correct
  • Ingredients and allergens match the actual product
  • Nutrition values and units are right (per 100 ml)
  • The languages your target markets require are covered
  • The digital page and the physical bottle label agree with each other
  • The QR code scans and opens the page on a real phone

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Updating a published label

You can edit a published label at any time — changes go live immediately at the same URL, with no reprinting needed. That’s the point of a digital label, but use it responsibly:
  • Correct factual errors promptly
  • Never change which wine a QR code points to — bottles in market carry that code
  • Keep a record of material changes once bottles are in circulation
  • For a new vintage, create a new label rather than overwriting the old one
A QR code printed on a bottle cannot be changed afterwards. Treat each published label as belonging to exactly one wine and vintage for the life of those bottles.

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Deleting labels

Unpublished drafts can be deleted freely. Be careful with published labels: deleting or deactivating a label can take its page offline. If bottles carrying the QR code are still in market, keep the label published — keeping the information available for those bottles is your responsibility.

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The free plan cap

The Free plan includes 5 labels at no cost, with no time limit on the plan. When you reach the cap:
  • All your existing labels keep working — nothing is taken away
  • Published labels stay online and their QR codes keep resolving
  • To create more labels, upgrade to Unlimited (€149/year excluding VAT, no per-label fees)
Published labels also stay online if you later cancel a paid plan. How long a label is hosted follows the contract and existing commitments. See Plans and billing.