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My labels lists every label in your account. Drafts are private working copies; published labels are live and reachable through their QR code.

Label statuses

Before you publish

Run through this checklist on every draft:
  • Wine identity and producer details are correct
  • Ingredients and allergens match the actual product
  • Nutrition values and units are right (per 100 ml)
  • The languages your target markets require are covered
  • The digital page and the physical bottle label agree with each other
  • The QR code scans and opens the page on a real phone

Updating a published label

You can edit a published label at any time — changes go live immediately at the same URL, with no reprinting needed. That’s the point of a digital label, but use it responsibly:
  • Correct factual errors promptly
  • Never change which wine a QR code points to — bottles in market carry that code
  • Keep a record of material changes once bottles are in circulation
  • For a new vintage, create a new label rather than overwriting the old one
The QR code on a printed bottle is permanent. Treat each published label as belonging to exactly one wine and vintage for the life of those bottles.

Deleting labels

Unpublished drafts can be deleted freely. Be careful with published labels: if bottles carrying the QR code are already in market, the page must stay online — that’s what the code on the bottle promises.

The free plan cap

The Free plan includes 5 labels, forever. When you reach the cap:
  • All your existing labels keep working — nothing is taken away
  • Published labels stay online and their QR codes keep resolving
  • To create more labels, upgrade to Unlimited (€149/year flat, no per-label fees)
Published labels stay online even if you later cancel a paid plan. See Plans and billing.